Monday 31 July 2017 05.07 EDT Last modified on Monday 31 July 2017 08.41 EDT Using “psychographic” profiles of individual voters generated from publicly stated interests really does work, according to new research presented at the Def Con hacking conference in Las Vegas, Nevada. Ads targeted using profiles generated from individual voters’ stated interests are more… Continue reading Facebook ‘dark ads’ can swing political opinions, research shows![]()
